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60-second tool · Free · No signup

How much should you actually spend on digital marketing?

Three questions about your business. We tell you the recommended monthly budget, how to split it across channels, and the top-3 priorities for the next quarter.

Tell us about your business

Three questions. Takes 20 seconds. No personal info required.

Business stage

Primary goal for the next 90 days

Business type

How we calculate this

The recommended budget is based on three factors: your stage (more established businesses spend more), your primary goal (online sales need higher creative investment; local footfall needs less), and your industry (D2C and SaaS have higher CAC than local services).

The channel mix is built from what actually works for each business type in 2026 — heavy on local SEO + Google for local services, heavy on Meta + creative for D2C, heavy on LinkedIn + content for B2B. The 70–130% range gives you room to scale up or down based on the strength of your offer.

This is a starting point, not a guaranteed number. Your actual budget depends on your specific competitors, customer acquisition cost and the quality of your existing funnel.